Everybody?s been talking about Social Media, and how if you want to succeed as a business, then you need to create fresh content with a blog on your optimized website, build Facebook Fan Page with tons of ?likes?, have a respectably professional LinkedIn account, and then Twitter like a bird to build a following. Sound familiar?
Usher in Pinterest. I only stumbled upon it a couple of months ago, and initially dismissed it, but found out there are lots of folks, particularly ladies, ?pinning? to their hearts? delight there. When I started playing around with it, I was surprised to suddenly find two of my adult daughters ?following? me. My youngest daughter, Laura, chided me with, ?What are you doing on Pinterest? Pinterest is for girls.?
That got my attention, and started the wheels turning in my head. Then Stephen Peacock, an active web developer & fellow Inside919 member, blogged about it; so I joined. Can Pinterest make money for businesses? What kind of use statistics are we talking about?
How Can Pinterest Make Money ? The Stats Speak Loudly
According to SEOmoz blog post, Going Viral on Pinterest, ?It was during that month of January that Pinterest exploded from a casual social network to an absolute powerhouse of over 10 million users. By this point, it was driving more referral traffic than Google+, Youtube, and LinkedIn. For a social network remaining under the radar for the marketing industry, these are numbers that can?t be ignored.?
OK, so if the demographics mainly point to the female population, who of my clients should I be steering towards this Social Media platform? Well, duh, how about my MedSpa client who is all about helping mostly women maintain, or regain, their youthful attractive appearance with Botox, hot waxing & SmartLipo. It?s a perfect marriage of personal attractiveness, visible branding, education and local exposure.
But, how else can Pinterest make money? Has anyone heard of Etsy? Etsy is a social commerce website focused on handmade or vintage items as well as art and craft supplies. If you have an Etsy shop or sell products elsewhere, you can pin them to your board and tag them that they?re for sale just by putting the dollar amount somewhere in the description of the pin. Combining Pinterest with Etsy is a ?no brainer? to me of a winning combination.
Who else? How about Amazon Affiliate Marketing & Google Adsense? These two powerhouses cannot be ignored. In the interest of keeping this article manageable, check out the following post, Earning Money With Pinterest.
Lastly, we brush up against ?the dark side? with Spammers. Yes, I hate to say it, and strongly advise against the practice, but there are Spammers out there making a lot of money. For a good read on the topic in Yahoo news, One Guy Makes Over $ 1,000 a Day by Spamming People on Pinterest.
How Can Pinterest Make Money ? Summary
And the potential money making winners are:
- Businesses that primarily sell or service to the female population
- Online marketers that use services like Etsy to sell products
- Amazon Affiliate Marketers & those using Adsense
- Spammers (the dreaded, deserving of jailtime lot)
I?ve no doubt that Pinterest will continue to gain traction for users who enjoy creating collections of things to share with others. And, from the looks of it, businesses are drawing traffic to their sites from Pinterest users as well. For those in, or related to, web marketing consider this as another ?arrow? for your Social Media quiver, which is another avenue to generate sales.
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Did I miss a way to make money using Pinterest? Please comment!
Article Source: How Can Pinterest Make Money
Author: Bob Walton is a Raleigh SEO search engine & web service provider for local businesses. If you need a new website, need extra online visitors, or have questions on improving your existing website, please contact Bob @ 919-523-4185.
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